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Pawel Wyborski
CEO
QuarticON S.A.
Warszawa, Poland
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Artificial intelligence SaaS technology that helps online retailers increase sales by 15% using smart product recommendations within channels. QuarticOn monetizes e-commerce data by taking autonomously real-time marketing actions that help e-commerce customers to find and buy more products or content that they like.
Personal Biography
QuarticOn was established on the initiative of a group of analysts and IT specialists working on the use of data for sales optimisation, then for large corporations. Striving to apply their skills to the growing e-commerce market in Poland, initially they dealt with advisory and training activities. Very soon, however, it turned out that apart from expert knowledge, emerging online shops needed tools that, on one hand, would improve the efficiency of sales, and on the other, would be able to use the collected data to acquire information. The essence of the challenge was that these solutions needed to work in real time and with minimal human participation. Responding to such a defined market need, a system was created to analyse data and use them to generate QuarticOn product recommendations. This system is based on artificial intelligence and machine learning algorithms that, thanks to advanced predictive tools, can indicate the optimal product offer for every person based on input data. It also allows you to customise the functionality to the needs of each online shop and automate product consulting and marketing processes, creating an autonomous system operating in real time. Thanks to this, sales platforms increase their business efficiency, while reducing costs and increasing unit and long-term sales.
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Information Technology
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Software
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